I keep a small drawer in my closet that I don’t show clients, but it’s the one I trust most. Inside it: a few wireless bras that disappear under everything, one strapless bra that has never once failed me at a wedding, and undies I forget I’m wearing. They’re all Soma.
Soma is running its Friends & Family Sale right now — 30% off sitewide through October 26, 2026. That’s a rare chance to restock the pieces I actually wear, so here are my picks, organized the way I’d actually shop.
Wireless Bras That Actually Support
I used to think wireless meant a compromise. I was wrong. Soma’s wireless range is where the brand does its best work, and I start most shopping trips here.
Soma Enbliss: month after month, year after year, this one stays a bestseller. It offers shape and support without wires, and it stays smooth under clothes — I often wear it the way you’d wear a cami, under slimmer-strap dresses where I want nothing showing. It’s the better pick if you’re a C, a firmer D, or generally smaller.
Embraceable Wireless Unlined Full Coverage: a personal favorite for years. It gives lift, separation, and real shape for fuller busts — and it’s light enough to sleep in. That last part matters more than it sounds; a bra you can actually live in is a different category of comfortable.
Everyday and T-Shirt Bras
Some bras are for the occasion. These are for the Tuesday you have four back-to-back calls and you want to forget you’re wearing anything.
Stunning Push-Up Plunge Bra: the name makes you picture something with a lot of hardware. It’s not. The back coverage is enough to keep lines smooth, the straps are set close so they stay put, and the neckline works under V-necks and scoops. Lift and shape without the machinery.
Stunning Balconette Bra: I’m petite and short-waisted, so a lot of bras feel too tall on me — they dig into my underarms and gap at the top of the cup. This one fits. It gives a clean, rounded shape and disappears under tanks and tees.
Unbelievable Lift Scoop Balconette: if you prefer an unlined bra with a high center gore, this is the one. It lifts without adding seams or layers, which keeps everything smooth under thinner knits.
Embraceable Perfect Coverage Bra: the name is doing the work here. It covers fully and feels like the name promises — and it’s a top seller across a range of bust sizes, which tells you the fit is forgiving.
Strapless Bras That Don’t Slide
A strapless bra has one job: stay. If it moves mid-reception, you’ve lost. Soma’s strapless collection is the reason I don’t panic when a strapless outfit shows up in my life.
Enbliss Wireless Strapless Bra: wire-free and strapless sounds like a contradiction. It’s not. It offers real support and shape. My B-cup over-50 friend and a teen in my household both swear by it — that range tells you the fit is honest. It’s best for average to smaller busts.
Stunning Strapless Bra: I’ve relied on this bra to hold everything up and stay put, no matter how much I move on a dance floor. The hardware is heavy-duty, but it’s surprisingly comfortable — which is exactly what you want from the bra doing all the work.
Bodify Strapless Bra: the one for outfits with opinions. It moves from halter to strapless to one-shoulder, and it finishes smooth enough to disappear under lightweight knits.
Intimates Worth Reaching For
If you opened my intimates drawer, you’d see a lot of Soma. I’m short-waisted with soft curves, so the Modern Brief silhouette is my default — it doesn’t peek out of a waistband, but it stays up over my belly. Soma makes hipsters, bikinis, boyshorts, and high-waist styles, but this is where I start.
Travelers Modern Brief: lightweight, quick-drying, and it stays in place all day. A great everyday pair, and now available in a broader range of colors.
Vanishing Modern Brief: it does what the name says — disappears under clothes — and it doesn’t ride or shift. Wash on gentle, line dry, and it holds up for a long time.
Vanishing Tummy Modern Brief: a hint of compression, still smooth under knits, and it’s the one many people make their everyday pair.
Vanishing Edge Modern Brief: my go-to for white pants, linen, fitted knits, and dress pants. No VPL, no visible seams, and it stays put so comfortably I stop noticing it. It comes in dozens of colors and prints, including several skintones you can match to the bras above.
Vanishing Edge in cotton: slightly thicker fabric means a couple of the front seams show a touch more, but it’s more comfortable in heat and just as durable if you wash gentle and line dry.
Sleepwear I Actually Own
Soma is known for Cool Nights, a sleepwear line in a soft, silky knit that stays cool all night. I love it in summer. But the reason I keep coming back to Soma for sleepwear is the satin collection — elegant, a little dramatic, and machine washable, which is the part most of us quietly check first.
The satin robe alone makes an old black tank and lounge pants look intentional. Paired with a matching set, it’s the kind of piece that makes a slow morning feel like a choice rather than a default. If you like a bit more structure, Soma has supported styles in the same range.
Last year I got my daughter and myself matching plush robes. They’ve been washed and dried multiple times and still look great. Soma has a cable-knit version now, and it’s the one I’d gift if I weren’t already happy with what we have.
Gifts That Don’t Feel Like an Occasion
Soma’s gift collection is already part of the sale, which is the easiest kind of shopping I know. A faux fur blanket for a college kid, a luxe silk gown with matching robe, a comfortable Cool Nights gown — and yes, matching family pajamas if that’s your person.
a note from Isabelle
The best intimates are the ones you forget about. You reach for them without thinking, you don’t check them in the mirror, and they’re still there years later. If that’s the standard you want, Soma’s sale is the moment to build that drawer — the pieces above are the ones I’d buy without second-guessing, and the 30% off is the nudge to finally restock the one you’ve been meaning to.
Style isn’t about becoming someone else. It’s about the pieces that make you feel like yourself, even under everything else.
If you want more on building a wardrobe that works, start here:
- My guide to building a capsule wardrobe” >capsule wardrobe that works for your real life
- How to find your personal style formula” >personal style formula in three questions